What’s Coming to Paramount+ (US) in April 2025

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  ORIGINALS, EXCLUSIVES, PREMIERES & EVENTS 4/1 The Last Stop in Yuma County* While stranded at a rural Arizona rest stop, a traveling salesman is thrust into a dire hostage situation by the arrival of two bank robbers with no qualms about using cruelty-or cold, hard steel-to protect their bloodstained fortune.   4/1 Before Dawn*  After leaving his family’s sheep farm in the Australian outback, a young man joins his countrymen on the western front of World War I with hopes of helping expedite an end to the bloody conflict.    4/6 An Evening with Elton John and Brandi Carlile special**  Filming on March 26 at London’s iconic Palladium Theatre, the primetime concert special will feature live performances from Elton John and Brandi Carlile, including a selection of their individual greatest hits, captivating stories about the pair’s enduring friendship and an exclusive preview of their new joint album, “Who Believes in Angels.”    4/15 The Carter...
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Paramount and Nielsen End 4-Month Dispute, Ink New Deal for Ratings Measurement of CBS, Paramount+

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   Paramount and Nielsen have agreed to a new deal, multi-year deal that ended months-long dispute that saw CBS and Paramount+ reporting viewership of their programming. The New deal includes audience measurements for all Paramount platforms including CBS. Cable Networks and streaming services such as Paramount+ and Pluto TV
   It mattered because without a deal, CBS was unable to use Nielsen’s viewership data to sell ads for its major live events, such as the Golden Globes, NFL games, and as well as March Madness. With the new deal already,  Nielsen’s cross-media planning product, and Big Data+Panel national TV measurement. Products also includes viewership data from over 45 million households across more than 75 million set-up boxes and smart TVs.  
   Nielsen C.E.O. Karthik Rao says that "We are thrilled to resume our partnership with Paramount, as their leaders to continue to 
build one of the strongest brands in entertainment."

(Paramount and Nielsen new deal)

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